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Keep on Cruzing

Follow along for Coastal California hikes, DIY Gardening Projects, Roadtrips and Camp Advice.

LauraFries.com data camping travel DIY gardening • no ads, only helpful stuff • 
Camping in Big Sur
Nov 19

Nov 19 Camping in Big Sur

Laura Fries
Beaches, Travel
Sequoias and Spiders in Calaveras County
Oct 5

Oct 5 Sequoias and Spiders in Calaveras County

Laura Fries
Travel
Eat all of Pismo Beach
Sep 11

Sep 11 Eat all of Pismo Beach

Laura Fries
Travel
Everything’s Smaller in Texas
Dec 1

Dec 1 Everything’s Smaller in Texas

Laura Fries
Travel, Camping

Get off the grid for a minute and visit Big Bend.

All Aeoniums
Dec 1

Dec 1 All Aeoniums

Laura Fries
Container Gardening, Plants
Bleeding Orange
Oct 5

Oct 5 Bleeding Orange

Laura Fries
Community, UX Copywriting, SEO Content Marketing, The Home Depot, Narrative

The true story behind working for America’s #1 Home Improvement Retailer: The Home Depot.

The Virgin Islands
May 28

May 28 The Virgin Islands

Laura Fries
Beaches, Travel
Allow Me to Destroy Your Kitchen
Dec 1

Dec 1 Allow Me to Destroy Your Kitchen

Laura Fries
Case Study, Behavior Triggers, Dynamic Product Ads, Storytelling, Facebook, Pinterest, The Home Depot

✋ You’ll only see this story once you’re ready to demolish it all. 🔨

Free Backyard Makeover, with a Catch
May 1

May 1 Free Backyard Makeover, with a Catch

Laura Fries
Custom Creative Campaign, Influencer Marketing, Case Study, YouTube, Instagram, The Home Depot

Pairing the best of the DIY design world with free merch - and solving a massive challenge for the brand.

👩‍💻 ➕ 📦 ➕ ✍️

Cheat & Read My Notebooks
Jan 1

Jan 1 Cheat & Read My Notebooks

Laura Fries
Blogging, UX Wireframing, Campaign Briefs, Design, Event Planning

A no-context flip through old sketches, meeting notes, campaign briefs and more.

Jan 1
Jan 1 We All Live In Spreadsheets

Laura Fries
Event Planning, Editorial Calendars, Agency Management

Steal my spreadsheet templates, anytime!

The Style Challenge
Dec 1

Dec 1 The Style Challenge

Laura Fries
Marketing, The Home Depot

This scalable evergreen campaign has been running for since 2011.

Inside our flagship influencer marketing program, The Home Depot Style Challenge.

Sep 1
Sep 1 Don't Break People

Laura Fries
The Home Depot

Managerial 101

Yes, I Mastered Science?
May 1

May 1 Yes, I Mastered Science?

Laura Fries
Georgia Tech, Narrative
Going Rogue, Speaking Easy
Oct 1

Oct 1 Going Rogue, Speaking Easy

Laura Fries
Social Media, Secret Suppers, rogueApron, volunteers, Event Planning, Influencer Marketing, Narrative, Pop-up, Project Management, Underground Restaurant

That time I was on CNN.

The Robots Who Grew Your Lunch
Jun 1

Jun 1 The Robots Who Grew Your Lunch

Laura Fries
Design, Event Planning, Event Promotion, Georgia Tech, Community, Copywriting & Editing, Marketing, Public Relations, Social Media, volunteers, DIY Gardening, Narrative, Pop-up, Project Management

Georgia Tech wanted to know: Do robots dream of electric vegetables?

National Science Foundation funded hackery, ATL style.

Plan B: Keeping the Plates Spinning
Aug 1

Aug 1 Plan B: Keeping the Plates Spinning

Laura Fries
Underground Restaurant, Narrative, rogueApron

Underground chef by day. Gastropub line cook by night.

You can see why I went to grad school.

Strangers: Bring a Knife to My House
Nov 1

Nov 1 Strangers: Bring a Knife to My House

Laura Fries
volunteers, Event Planning, Pop-up, Underground Restaurant, rogueApron, Event Promotion, Community, Secret Suppers, Narrative, Copywriting & Editing, Design, Project Management

ATL's original supper club. 💯 volunteer, 💯 underground. 

As featured on CNN, AJC, Atlantan magazine, ReadyMade, NPR, Budget Travel, and Washington Post.

Building Lady Rogue
Mar 17

Mar 17 Building Lady Rogue

Laura Fries
volunteers, Event Promotion, Community, Serial Entrepreneur, Public Relations, Narrative, Pop-up, Copywriting & Editing, rogueApron

That time I convinced 500+ Atlantans to join our DIY entrepreneur community, Lady Rogue Business Network.

Unsucky networking for ATL's creative class. 

All The Tacos I've Remembered
Oct 1

Oct 1 All The Tacos I've Remembered

Laura Fries
Food, Travel

🌮 In my life, I’ve loved them all.

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Old fashioned blogging since 2003.

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